Become a better Ancestor

With your help, we are planting a forest!

For every policy sold, a tree will be planted to support the environment and help local farmers across Africa.

When you buy a policy with Insure-Us we will plant a tree which is personal to you. This will allow you to have your own Greenprint (*Insure-Us Definition: Your positive blueprint on Earth) on the environment by simply choosing the right company to do business with.

What is the Become a Better Ancestor programme?

Deforestation has a devastating impact on the world. Every six seconds, we lose the equivalent of a football pitch of rainforest. In the space of a year, that adds up to around 15 billion trees. That’s why we introduced the Become a Better Ancestor programme to do our bit for the environment.

Types of Trees

Each tree planted makes a huge difference to the livelihood of the farmers we plant them for. They’ll farm the fruit, flowers and leaves that can be used for farming food or medicine.


Caliandra is a small tropical legume that’s used to improve the quality of the soil. It helps with weed control and is a pollen source for honey production.

Neem Tree

Neem is a highly popular multipurpose tree that provides food and insecticides as well as a great number of ethnomedicinal properties.

Prunus Africana

Prunus africana, also known as the African Cherry, is an evergreen tree with anti-inflammatory properties used in a variety of herbal medicines.


Eucalyptus Grandis has a variety of benefits for farming, such as its compatibility for growing maize, avocados and sorghum. The flowers also provide a source for producing honey.


Mahogany is deciduous, shedding their leaves during the dry season. They produce flowers and fruits twice a year.


Albizzia is in the Guinness Book of Records as the world's fastest growing tree. Albizzia is a large tree that can grow up to 40m tall with the first branch at a height of up to 20m.